Jellyhook
Lead intelligence for lead-generation websites

Stop treating every lead like a stranger.

Your leads have already told you something through their behavior. What they visited, what they read, where they hesitated, and what brought them to your website.

Try Jellyhook for freeSee the demo
One simple script to install. Too technical? Use Google Tag Manager.

Which lead should you reach out to first?

Pages · time · scroll · headings · answers

Write it in your own words. Free during early access.

See the journey behind every converted lead.

Spot high-intent behaviors with custom intent markers.

Discover what your best leads have in common.

Long forms scare off big buyers. Chatbots annoy them.

Jellyhook qualifies a lead from what they already did on your site: the pages they read, how long they stayed, how far they scrolled, how they filled in your form. Keep your form short. Let their visit tell you the rest.

Fifteen qualifying questions

They leave halfway.

A chatbot pops up

They close it.

Jellyhook

Nothing extra to answer.

  • Read your pricing page twice
  • 3 min on Enterprise services
  • Longest pause: the budget field

Be one step ahead on your next call.

Your next lead is about to get another generic email, another scripted pitch, another follow-up that sounds like everyone else's.

Unless you know something they don't expect you to know.

Jellyhook gives you the behavioral context to make your next conversation more relevant.

  • Did they revisit your pricing page?
  • Spend time exploring a particular service?
  • Read your implementation guide before booking a call?

Personalize your follow-ups. Nurture leads with context. Make every conversation count.

Explore your leads

Stop watching session videos. Understand the journey at a glance.

Session replays make you watch what happened. Traditional analytics show you aggregate numbers. Jellyhook helps you investigate the structural footprint of a lead's journey.

No more sitting through session videos to piece together one visit.

One lead's visit chart
Example data
Pages visited
Follow their path from the first recorded visit to conversion.
Reading behavior
See which headings and content sections they reached.
Engagement
Inspect time spent, scroll depth, and recorded interactions.
Form behavior
Investigate field-level time and forms started but never submitted.
Previous visits
Connect eligible browsing history to the lead when they submit a supported form.

Get the context you need without manually watching session after session. One lead. One journey. More context for your next move.

Tell Jellyhook what matters. Let it flag the signals.

Not every lead is ready to buy. Not every action means the same thing. Define the behaviors that matter to your business and use Jellyhook's intent markers to surface matching leads.

Flag buying intent.

Identify leads whose recorded behavior matches your criteria, such as repeated visits to your pricing page.

Flag potential confusion.

Surface specified behaviors that may indicate hesitation or friction, based on the rules you configure.

Define your own conditions.

Set narrow rules around supported pages, sections, visits, and interactions.

Filter out the noise. Spend your time on leads worth investigating.

Try it: build a marker on a made-up site.

Sample data. Nothing here is saved or sent. Best on a computer.

More traffic doesn't automatically mean more revenue.

Paying for ads to generate leads? Stop judging your campaigns by clicks alone.

An ad that brings thousands of visitors isn't necessarily better than one that brings fewer visitors who become qualified prospects. Jellyhook helps you investigate what happens after the click.

  • Trace supported traffic-source and UTM information alongside visitor journeys.
  • Identify which sources bring leads matching your high-quality criteria.
  • Explore what those leads viewed and engaged with before converting.
  • Use the patterns to inform your next campaign and landing-page experiments.

“More traffic isn't always the answer. Better-qualified leads might be.

Judge your ads by the quality of the opportunities they create, not just the traffic they deliver.

Find the content your best leads have in common.

Your website might already contain the content that helps visitors decide to convert. The challenge is finding it. Jellyhook helps you investigate the journeys of converted leads and discover patterns in the content they reached.

  • See which headings and sections converted leads reached.
  • Compare converted leads with visitors who never sent the form.
  • Investigate which pages and sections your best leads read.
  • Identify content worth testing, improving, or promoting.

Find your hidden content gems. Turn behavioral evidence into better optimization decisions.

Define your ideal lead. Find the ones who match.

Every business has a different definition of a high-quality lead. Maybe it's someone who repeatedly visits your pricing page, explores a specific service, or returns for another session.

Configure the conditions that matter to you. Jellyhook flags matching leads, so you can prioritize the ones that deserve a closer look.

Apply a mark and its leads come first. Less guesswork, a clearer way to prioritize.

Example mark: Whale

  • Budget (their form answer)over $4,000
  • Time on /enterprise-servicesat least 3 minutes
  • Whenbefore the form is sent

Hook

Message #sales in Slack the moment one sends the form.

Waiting for the next lead...

Your CRM tells you who your leads are. Jellyhook helps you understand their journey.

Works with HubSpot

Jellyhook gives you the context your CRM is missing.

Already using HubSpot? We love HubSpot. Keep your existing CRM workflow.

Every form's footprint shows up right inside your CRM, in a Jellyhook card on the HubSpot contact. Read it and call, without leaving HubSpot.

Search
MB
‹ Contacts
DO
Daniel Okafor
Head of Operations, Northline Freight
d.okafor@northlinefreight.co
Note
Email
Call
Task
More
About this contact
Contact owner
Maya Brennan
Phone number
+1 (617) 555-0148
Lead status
Open
Company
Northline Freight
Lifecycle stage
Lead
Overview
Activities
JellyhookBefore the form
Hooks that caught them
1
Marks
3
SummaryShortModerateLong
/contact · fleetwise.appDemo request form
Form sent today, 9:41 AM4 min ago
Hooked: Ready to talkPricing readerCame backRead a case study
Came from: Google · Ads · Fleet software search

Their 4th visit: / (12s) → /pricing (2m 40s) → /case-studies/regional-fleets (3m 5s) → /pricing (1m 12s) → /contact (48s).

Most of the time on /case-studies/regional-fleets (3m 5s).

Read 92% of /pricing, most on “Fleet plan” (1m 30s).

Left the site and came back 3 times in 6 days.

Open visit chartOpen in Jellyhook ↗
Companies (1)
Northline Freight
northlinefreight.co · 85 employees
Logistics · Columbus, OH
Deals (1)
Northline: fleet plan
Amount: $24,000
Stage: Appointment scheduled
Close date: Dec 12
Tickets (0)
No tickets on this contact.
Calling
Daniel Okafor
+1 (617) 555-0148
Ringing
Example data

Start your own automation too. A hook can send each matching lead to a webhook, so the right lead can kick off a Zapier, Make or n8n flow, or a step in your CRM, the moment they send your form.

Personalize sales outreach.

Use recorded website activity to prepare more relevant calls and follow-ups.

Nurture leads with context.

Build more relevant messaging around the pages, services, and content a lead explored.

Spend less time guessing.

Use the information you have about a lead to make better decisions about what to say next.

Your next email shouldn't sound like it could have been sent to anyone.

Everything starts with one simple script.

No complicated analytics implementation. No need to build your own tracking infrastructure.

  1. 1

    Install Jellyhook

    Add one script to your website.

    <script defer
  src="https://jellyhook.com/tracker.js"
  data-key="YOUR_SITE_KEY"></script>
  2. 2

    Configure your tracking

    Use the supported setup for your site, including Google Tag Manager if you prefer a no-code installation.

  3. 3

    Let visitors browse

    Jellyhook records the supported page, engagement, and form events.

  4. 4

    Investigate your leads

    Explore lead journeys, configure intent markers, and uncover opportunities to improve your outreach and conversion process.

The big marketing suites can do this. At a price a lean sales team never pays.

An enterprise marketing suite

  • Locked behind the top tier. Watching page paths, filtering by form answers and sending conditional Slack alerts usually means the most expensive plan, often billed a year upfront.
  • Onboarding before anything works. Setup fees, hours of configuration, and hundreds of features a small high-ticket team will never touch.

Jellyhook

  • One script, free during early access. Every feature, for your whole team, no card.
  • Only what a sales team uses. Marks for the behavior you care about, and a hook that sends a summary card to your team's Slack seconds after a matching lead sends the form, so they reach out while the lead is warm.

Filter out the noise. Find your whale.

Your next high-quality lead might already be browsing your website. Know what they explored. Understand the signals they left behind. Be better prepared when it's time to reach out.

Throw your hook. Find your whale.

Try Jellyhook for freeOne script. A clearer view of your leads.